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 International Janitorial Cleaning Services Association

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New Packaging Trends for Cleaning Products

09 Apr 2014 8:11 AM | IJCSA - (Administrator)

According to recent surveys, it has been proved that one of the basic motivation factors in the product purchase of today is the transmission of an image of health and well-being. In this respect, packaging is the key issue to transfer these elements of communication to the consumer. 

In relation with this, we can observe a growing manufacture of packages with materials that help to create this vision of health and well-being; contrarily to the materials which have been used for these products until now. 

One example is PET, a material with a high degree of transparency and brightness that enables to make the content of the package visible. New materials, together with changing textures and colours of the properties to create new appearances, are the main factors that influence this growing sector. An increase of approximately 20% in the consumption of PET bottles is expected for the next 5 years, gradually replacing the high-density polyethylene (PEHD), which is the traditional material used for the manufacture of packaging for cleaning products. 
More at source: Packaging Europe

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