Let’s face it; people are networking online during their workday. And some of those people broadcast work-related gripes or post inappropriate pictures. Search engines index that content, creating a trail of digital dirt that can soil a company’s image for years.

Because the lines between personal and professional sharing are blurred, it’s imperative to develop social media guidelines so everyone who works at your company understands how to represent themselves and the company online.

More at source: Snomish County Journal